Zug, Switzerland, 31 March 2003: Infront Sports & Media AG has renewed its long-standing working relationship with the San Marino Football Federation (Federazione Sammarinese Giuoco Calcio), with the signature of a new contract lasting four years. It prolongs the existing agreement and now runs to 2009. The extension covers two key qualification periods for major international events. These are for the 2008 UEFA European Football Championship™ and the 2010 FIFA World Cup™.
The contract covers the marketing of all home matches of the National Team A of San Marino for the qualifying competitions as well as all friendly matches.
The scope of Infront's involvement includes all broadcast rights - television, radio and new media - as well as perimeter advertising rights.
The new contract extends a long and successful partnership that dates back for more than a decade. Infront is strongly established in the marketing of European football associations and currently looks after the commercial arrangements for 10 such associations, including San Marino and 2006 FIFA World Cup™ hosts, the German Football Association (DFB).
Günter Netzer, Executive Director of Infront said, "We have maintained an excellent partnership with the San Marino Football Association over the years and we look forward to supporting them in all ways possible as they continue to develop their programme on the international level."
For further information, please contact:
Infront Sports & Media AG
John Kristick